TITLEIST officially introduces the all-new T-Series lineup, engineered to deliver exceptional performance, consistency and feel on every strike. The new T-Series family is comprised of the next generation T100, T150 and T350 irons as well as the brand-new T250 model, built from the ground up as Titleist’s newest player’s distance iron. The all-new, high-launching T250 Launch Spec model also joins the T-Series lineup, fitting an entirely new player profile within the T250 platform.
When it comes to custom fitting, Titleist has a laser focus on optimising the 3 D’s – distance control, dispersion and angle of descent – for every golfer.
New T-Series irons can be ordered with a wide range of steel or graphite shafts and grips from a variety of manufacturers through custom order.
Loft and lie angles can be altered by at least 2 degrees in both directions (strong/weak, flat/upright) via custom order on all new T-Series irons. Loft adjustments are in 1-degree increments, and lie adjustments are in half-degree increments.
Players can also configure their setup to be up to two inches longer than standard and four inches shorter than standard via custom order. Ladies build is 1 inch under standard, and junior build is 2 inches under standard. Length adjustments are in quarter-inch increments.
Approximately 80 percent of Titleist Brand Ambassadors are playing blended sets of at least two Titleist iron models, demonstrating the importance of custom fitting and optimisation throughout the bag. With the goal of providing players proper distance gapping between clubs and sufficient green-holding ability throughout the bag, Titleist fitters look to find a setup that unlocks ball speed gaps, peak height and angles of descent.
T100: THE MODERN TOUR IRON
One of the most significant improvements in T100 from the prior generation model is found in its performance out of the rough. Titleist engineers designed more aggressive, steeper-walled grooves in the mid- to short-irons (7-iron through PW), which helps maintain spin rates out from the rough or wet conditions, allowing golfers to hit their number more consistently.
Each new T-Series model features a progressive groove design to drive performance across a variety of conditions, no matter the player’s set makeup.
T100 has been the most played iron model on the PGA TOUR since its introduction in 2019, while Titleist has been the most played iron brand on the PGA TOUR for 11 straight seasons and counting.
Lofts: 20 degrees (3-iron), 23, 26, 29, 33 (7-iron), 37, 41, 45 (P), 49 (W)
T150: THE FASTER PLAYER’S IRON
T150 irons feature one-degree stronger lofts than T100 and an improved muscle channel from 7-iron up, which lowers long-iron CG. The result is faster ball speeds and higher launch.
CG location is optimised using split high-density tungsten weighting and a progressive dual-cavity construction, which delivers tremendous stability in a compact design, while the new VFT design improves speed and launch across the face, and T150 benefits from the same progressive groove design as T100, with steeper-walled grooves in the mid- to short-irons improving spin consistency across a range of playing conditions.
Lofts: 19 (3-iron), 22, 25, 28, 32 (7-iron), 36, 40, 44 (P), 48 (W)
T250: THE REDEFINED PLAYER’S DISTANCE IRON
New T250 irons feature a high-strength steel construction, providing a clean look in the bag while concealing T250’s high-performance technology under the hood. The forged L-Face construction, lower CG and V-Taper design improve ball speed and raise launch on off-centre and low-face strikes to promote consistent distance and peak heights.
Improved Max Impact technology delivers more distance across the face while T250’s progressive groove design boosts spin consistency, with T250 players benefitting from split high-density tungsten weighting, which allows for a strategically placed CG location to raise launch and stability.
Lofts: 18 (2-iron), 20, 22, 24, 27, 30.5 (7-iron), 34.5, 38.5, 43 (P), 48 (W)
T250 LAUNCH SPEC: THE HIGH-LAUNCH PLAYER’S DISTANCE IRON
T250 Launch Spec is designed for players looking to maximise launch and peak height. Its 7-iron has a loft of 35 degrees, 4.5 degrees weaker than the standard T250 7-iron (30.5), and its head weight is 6 grams lighter than that of T250.
Lofts: 27 (5-iron), 31, 35 (7-iron), 39, 43, 47 (P), 52 (W)
T350: THE ULTIMATE GAME IMPROVEMENT IRON
The technology behind T350’s performance is housed within a clean, high-strength steel clubhead design and features an L-Face construction with a unique multi-zone VFT design, which drives high-launch performance on low-face strikes and generates ultra-fast ball speeds across the face.
T350 benefits from improved Max Impact technology, which promotes more consistent carry distance and dispersion. Like all new T-Series models, T350 also adds spin consistency from a progressive groove design.
Split high-density tungsten in T350 allows for strategically placed perimeter weighting to optimise CG and raise launch, stability and consistency throughout the set.
Lofts: 20 (4-iron), 23, 26, 29 (7-iron), 33, 38, 43 (P), 48 (W48), 53 (W53)
RRP: $349 per club (Steel); $374 (Graphite)
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